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Content Specialist
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Position Number: 3469944
Location: Turlock, CA
Position Type: Public Relations, Marketing and Communications

Content Specialist

Job no: 517550
Department: University Advancement
Work type: Staff
Location: Stanislaus - Turlock
Categories: Unit 9 - CSUEU - Technical Support Services, Temporary, Time Varies, Marketing/Communications

Position Summary
(Classified as: Public Affairs/Communications Specialist I)

Temporary hourly-intermittent positions available on or after September 19, 2022 and ending on or before Septemer 18, 2023 in Communications & Public Affairs. Appointment will be made for one year from date of hire with the possibility of reappointment based on budget, department needs, and job performance.

Under the general supervision of the Director for Communications and Creative Services, this position will play a key role in executing strategic proactive communications across University communications channels to engage key audiences and enhance the University's differentiation, relevance, esteem and reputation. This position is a key audience engagement tactician on the communications and public affairs staff, and one of the primary written content creators. This position is integral to advancing the overall communications initiatives of the University.

Job Duties
Duties include but are not limited to:

Assist with research, interview, draft and edit of strong written content for: news releases, speeches, executive communications, op-ed pieces and articles, scripts for programs and video messages, issue briefs, advisories, grant proposals, newsletters, print publications, recruitment packages, marketing materials, advocacy messages, legislative relations initiatives, reports, hard news and feature stories, succinct and compelling content for electronic channels, and website content.

Repurpose content from across the University, for a variety of institutional communication vehicles, including social media channels.

Serve as an editor for the communications team as assigned.

Work involves frequent contact with University management, faculty, staff, students and alumni.

Serve as a contact with off-campus constituencies as needed for assignments.

Participate in social media content curating and activity monitoring.

Assist with media relations activities, including but not limited to pitching stories, responding to reporter requests and routing inquiries as assigned.

Attend meetings and perform other writing and editing tasks as necessary and assigned.

Other duties as assigned.

Minimum Qualifications
Education: A college degree, which includes relevant coursework in the field.

Experience: Up to two years of related professional or technical experience. In addition, strong written and verbal communication skills with a solid foundation in grammar, spelling, and the composition of various communication vehicles are essential to initial entry to this classification.

Preferred Qualifications

A bachelor's degree in communications, journalism, marketing, public relations or a closely related field, strongly preferred.

Demonstrated knowledge and understanding of media outlets including print, television, and radio.

Ability to work independently, make decisions and multi-task to balance multiple priorities.

Experience specializing in the researching, writing and editing of communications content in a higher education institution, public relations agency or closely related field, preferred.

Demonstrated experience as a seasoned writer and public affairs specialist, with extensive experience meeting tight deadlines in an organized and proactive manner, strongly preferred.

Demonstrated prior full-time professional experience writing concisely, effectively and persuasively in a variety of styles for specific audiences under sometimes extreme time constraints.

Demonstrated prior full-time professional experience attaining high-level, effective story placement in traditional news media outlets, particularly stories highlighting the positive community value of individuals and/or organizations.

Demonstrated ability to market story concepts to University officials and media outlets.

Demonstrated organizational skills.

Knowledge of legal issues, protocols and etiquette related to public university communications.

Demonstrated prior full-time professional experience interfacing with executive-level staff to identify, leverage and synthesize information into meaningful communications messages for a variety of target audiences.

Social media and web content marketing experience.

Demonstrated state-of-the-art knowledge of effective message delivery techniques and audience engagement.

Knowledge of current Associated Press style.

Excellent computer skills and ability to utilize a variety of programs, including Microsoft Office suite and the current version of the Macintosh computer operating system.

Knowledge, Skills, Abilities

Foundation knowledge of general practices, methods and procedures related to public affairs, media relations, marketing, and/or sports information. Ability to keep abreast of public policy and public affairs issues.

Working knowledge of protocols and institutional etiquette related to public and media relations.

Basic knowledge and understanding of media outlets including print, television, and radio. Ability to work with the media for the coverage of events.

Basic knowledge of market research and related techniques. Working knowledge of summary statistics as they relate to research or sports information.

Basic knowledge of applicable copyright and other laws pertaining to written materials, news media and confidentiality.

Working knowledge of applicable software packages.

Knowledge of basic web communication techniques, vehicles and formats.

Strong writing and editing skills to quickly produce clear and concise standard documents for internal and external publication.

Ability to appropriately handle sensitive and confidential information.

Strong interpersonal skills to develop and maintain relationships within the University and community and with the media.

Special Conditions
CSU requires faculty, staff, and students who are accessing campus facilities to be immunized against COVID-19 or declare a medical or religious exemption from doing so. Any candidates advanced in a currently open search process should be prepared to comply with this requirement. The systemwide policy can be found at:
https://calstate.policystat.com/policy/9779821/latest/

Salary Range
Anticipated salary will be $18.00 - $19.80 per hour. Salary will depend on the qualifications of the successful finalist. (Full range: $18.00 - $30.48 per hour.)

How to Apply
To be considered, qualified candidates must submit a completed Stanislaus State online employment application, cover letter, and resume. Applications are accepted electronically only. Please note that failure to completely fill out each section of the online application may result in your application not receiving consideration. To apply online, please click the "Apply Now" button on this page.

Applications will be processed in accordance with Article 9.3 of the CSU/CSUEU Memorandum of Understanding. Preference will be given to qualified individuals currently employed at CSU Stanislaus in bargaining units 2, 5, 7, and 9 except when it is determined that it is necessary to appoint outside applicants to meet the best interest of the campus by obtaining specialized skills and abilities not available from current employees.

Application Deadline
OPEN UNTIL FILLED; SCREENING TO BEGIN ON OR AFTER SEPTEMBER 9, 2022. (Applications received after the screening date will be considered at the discretion of the university.)

Criminal Background Clearance Notice
Satisfactory completion of a background check (which includes checks of employment records, education records, criminal records, civil records; and may include motor vehicle records, professional licenses, and sex offender registries, as position requires) is required for employment. CSU will make a conditional offer of employment, which may be rescinded if the background check reveals disqualifying information, and/or it is discovered that the candidate knowingly withheld or falsified information. Failure to satisfactorily complete the background check may affect the continued employment of a current CSU employee who was conditionally offered the position.

Additional Information
Campus & Area
California State University, Stanislaus serves the San Joaquin Valley and is a critical educational resource for a six-county region of approximately 1.5 million people. The University is fully committed to creating a culture of diversity and inclusion - one in which every person in the University community feels safe to express their views without fear of reprisal. Widely recognized for its quality academic programs, the University has 10 nationally accredited programs and 662 faculty members. 94 percent of full-time faculty holds doctorates or terminal degrees in their fields. The University offers 43 undergraduate majors, 16 master's programs, 7 post-graduate credentials, a doctorate in education and serves more than 10,000 students. New instructional facilities have been built for the unique pedagogy of professional programs, laboratory sciences and performing arts.

Stanislaus State continues to receive national recognition with its ranking as one of the best 384 colleges in the nation by The Princeton Review. The University was one of 12 public universities in the nation to be recognized by the American Association of State Colleges and Universities for demonstrating exceptional performance in retention and graduation rates. In addition, U.S. News and World Report ranks Stanislaus State in its top 10 among public universities in the West, while Washington Monthly honored Stanislaus State as the West's No. 1 university for the money. Stanislaus State also is recognized as a Hispanic-Serving Institution (HSI) by the U.S. Department of Education.

Clery Act Disclosure

Pursuant to the Jeanne Clery Disclosure of Campus Security Policy and Campus Crime Statistics Act, the annual security report (ASR), is now available for viewing at https://www.csustan.edu/annual-campus-security-report. The ASR contains the current security and safety-related policy statements, emergency preparedness and evacuation information, crime prevention and sexual assault prevention information, and drug and alcohol prevention programming. The ASR also contains statistics of Clery Act crimes for Stanislaus State for the previous three years. A paper copy of the ASR is available upon request by contacting the office of the Clery Director located at One University Circle, Turlock, CA 95382.

Equal Employment Opportunity

The university is an Equal Opportunity Employer and does not discriminate against persons on the basis of race, religion, color, ancestry, age, disability, genetic information, gender, gender identity, gender expression, marital status, medical condition, national origin, sex, sexual orientation, covered veteran status, or any other protected status. All qualified individuals are encouraged to apply. The person holding this position is considered a mandated reporter' under the California Child Abuse and Neglect Reporting Act and is required to comply with the requirements set forth in CSU Executive Order 1083, revised 7/21/17, as a condition of employment.

Applicants requiring necessary accommodations to the application process may contact the Human Resources Department at (209) 667-3351. California Relay Service is available at (800) 735-2922 voice and (800) 735-2929 TDD. As a federal contractor, we are committed to attracting a diverse applicant pool. Please consider completing the Voluntary Self-Identification of Disability form (your response will not be shared with the search committee) at: Voluntary Self-Identification of Disability PDF Form.

CSU Stanislaus hires only individuals lawfully authorized to work in the United States. In compliance with federal law, all persons hired will be required to verify identity and eligibility to work in the United States and to complete the required employment eligibility verification document form upon hire.

The individuals who appear to be the best qualified for this position will be contacted by telephone or email for an interview.

INFORMATION CONTAINED IN THIS ANNOUNCEMENT MAY BE SUBJECT TO CHANGE WITHOUT NOTICE

To apply, visit https://careers.csustan.edu/st/en-us/job/517550/content-specialist